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New Hope For Kids News Room


NEWS RELEASE
New Hope For Kids Selected For Public Service Campaign

FOR IMMEDIATE RELEASE: October 19, 2004
CONTACT: Mary-Slater 407-331-3059


New Hope for Kids is pleased to announce that they have been selected as the winner of the 2004-2005 Public Service Campaign by Ad 2 Orlando, an affiliate of the Orlando Advertising Federation.

During the campaign, Ad 2 members as will provide a pro bono public service to assist New Hope for Kids with their media and marketing. New Hope for Kids is a specialized community resource program for children and families coping with life-threatening illnesses or the death of a loved one. New Hope's basic philosophy recognizes that illness and death are part of life and understand a grief response is considered essential for one to move toward hope and healing.

Already, the Ad 2 team is helping New Hope for Kids develop an electronic newsletter. In addition, a black light volleyball tournament fundraiser is planned for December 2 at Champions Sports Recreation Complex.

According to Dave Joswick, Executive Director of New Hope for Kids, "We are thrilled to have been selected as the charity of choice by Ad 2 Orlando. New Hope for Kids welcomes the opportunity to further develop our strategic media and marketing plan. Our grief and wish program offer healing and hope to children and families but we need to ensure that everyone in the community knows about our services. We are lucky to have such an incredible wealth of talent in Central Florida who can help New Hope further develop our outreach message. Through working with Ad 2, the community will be even more aware of New Hope for Kids. We see New Hope for Kids' message reaching everyone in Central Florida."

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